When it comes to haircare, finding a clean beauty brand that truly works for all hair types can feel like searching for a needle in a haystack. Enter Briogeo, a brand that’s gained cult status for its naturally-derived, performance-driven hair products. But does it live up to the hype?
In this in-depth Briogeo haircare review, we’ll cover:
- An overview of the Briogeo brand
- Ingredient philosophy and clean beauty credentials
- Bestsellers and product performance by hair type
- Pros and cons
- Who should (and shouldn’t) use Briogeo
- Final verdict
Let’s dive in!
What is Briogeo? A Brand Rooted in Clean, Inclusive Haircare
Founded by Nancy Twine in 2013, Briogeo was inspired by homemade beauty remedies passed down through generations. The brand is now a leader in the clean haircare movement, blending the power of nature and science.
Briogeo’s key philosophy:
“Clean, conscious, and inclusive haircare for everyone.”
The brand proudly caters to all textures—whether you have fine, straight hair or tight 4C curls. All products are cruelty-free, sulfate-free, paraben-free, and made without over 100 harsh ingredients commonly found in mainstream haircare.
Is Briogeo Truly Clean? Let’s Talk Ingredients
Briogeo’s commitment to clean beauty is certified by several third-party sources:
- EWG Verified: Many of its products are rated green by the Environmental Working Group.
- No Silicones or Sulfates: Gentle on sensitive scalps and color-treated hair.
- Vegan & Cruelty-Free: Leaping Bunny Certified.
- Naturally Derived Ingredients: Over 90% of ingredients are from natural sources.
You’ll find plant-based powerhouses like:
- Avocado Oil
- Charcoal
- Aloe Vera
- Rice Amino Acids
- Ginseng, Biotin, and B-Vitamins
This makes Briogeo ideal for people with sensitive scalps, damaged hair, or those following a curly girl method.
Best Briogeo Products by Hair Type
To determine whether Briogeo is worth your money, we tested and analyzed their top-selling collections across various hair types.
1. Briogeo Don’t Despair, Repair!™ Deep Conditioning Mask
Best for: Damaged, dry, chemically treated hair
This award-winning mask uses rosehip oil, B vitamins, and algae extract to deeply repair dry and brittle strands. Results are noticeable after just one use.
✅ Pros:
- Adds intense moisture
- Reduces breakage by up to 60% after multiple uses
- Safe for color and keratin-treated hair
❌ Cons:
- Expensive ($38 for 8 oz)
- Might be too rich for very fine hair
2. Briogeo Scalp Revival™ Charcoal + Tea Tree Scalp Treatment
Best for: Oily, flaky, or itchy scalps
Scalp Revival blends charcoal, tea tree oil, and witch hazel to purify and rebalance the scalp microbiome.
✅ Pros:
- Helps with dandruff and itchiness
- Cooling sensation feels therapeutic
- Non-drying formula
❌ Cons:
- Scent is strong for sensitive noses
- Dropper packaging can be messy
3. Briogeo Farewell Frizz™ Rosarco Milk Leave-In Conditioning Spray
Best for: Frizzy, wavy, or curly hair
Lightweight and milky, this leave-in tames frizz and protects against humidity without weighing hair down.
✅ Pros:
- Lightweight, no greasy residue
- Great for detangling
- Safe for daily use
❌ Cons:
- Doesn’t provide strong hold for tighter curls
4. Briogeo Curl Charisma™ Rice Amino + Avocado Leave-In Defining Crème
Best for: Type 2C to 4C curls
Infused with quinoa extract and tomato fruit ferment, this curl cream defines curls while reducing frizz and boosting elasticity.
✅ Pros:
- Defines curls beautifully
- Keeps hair soft and bouncy
- Curly girl-approved
❌ Cons:
- Might not provide enough hold alone (best with gel)
5. Briogeo Be Gentle, Be Kind™ Superfoods Shampoo + Conditioner Duo
Best for: All hair types, especially dull or fine hair
Powered by kale, apple, banana, and spinach extracts, this antioxidant-rich duo is like a smoothie for your scalp and strands.
✅ Pros:
- Sulfate-free but lathers well
- Leaves hair shiny and refreshed
- Smells amazing
❌ Cons:
- Not moisturizing enough for very dry/coarse hair
Briogeo for Curly Hair: Does It Work?
Yes, Briogeo is highly recommended for curly and textured hair. Their Curl Charisma line is CGM (Curly Girl Method) approved, with no silicones or drying alcohols.
Curly users report:
- Better curl definition
- Less breakage
- Manageable, frizz-free styling
Pro tip: Layer the Defining Crème with a gel or custard if you want longer-lasting hold.
Briogeo vs. Other Clean Haircare Brands
| Feature | Briogeo | Olaplex | SheaMoisture | Davines |
| Clean Beauty | ✅ Yes | ❌ Not fully | ✅ Mostly | ❌ Some questionable ingredients |
| Suitable for All Hair Types | ✅ | ❌ Focus on damage repair | ✅ | ✅ |
| Vegan/Cruelty-Free | ✅ | ✅ | ✅ | ✅ |
| Price Range | $$–$$$ | $$$ | $ | $$$ |
Pros & Cons: Is Briogeo Worth the Hype?
✔ Pros:
- Clean, sustainable, cruelty-free formulations
- Inclusive of all hair textures
- Efficacy backed by dermatologists and user reviews
- Beautiful, user-friendly packaging
- No synthetic dyes or harsh sulfates
✘ Cons:
- On the pricier side
- Some products may not suit extremely oily or extremely dry hair
- Not fragrance-free (some sensitive users may react)
Who Should Use Briogeo?
Recommended for you if you:
- Want a clean, natural approach to haircare
- Suffer from scalp irritation or product buildup
- Have dry, damaged, or frizz-prone hair
- Follow the curly girl method
Maybe skip if you:
- Prefer fragrance-free formulas
- Are at a tight budget
- Need strong-hold styling products
Real Customer Reviews: What Are People Saying?
“My curls have never looked better. Briogeo is the real deal.” — Samantha, Type 3B curls
“It’s pricey, but my scalp has calmed down dramatically. Worth every penny.” — Jordan, oily scalp issues
“Was skeptical at first, but after one use of Don’t Despair, I’m hooked.” — Emily, color-treated hair
Final Verdict: Is Briogeo a Good Haircare Brand?
Absolutely. Briogeo stands out in a crowded market with clean ingredients, inclusive formulations, and visible results. Whether you’re battling breakage, frizz, or scalp woes, there’s likely a Briogeo product that can help. While it’s not the cheapest brand on the shelf, it delivers on its promise—clean beauty for all hair types. If you care about what goes on your hair and into the environment, Briogeo is worth a spot in your routine.
